Fonterra IMF 2017

Feast your eyes on this opening visual performance HULA produced, Art Directed and designed for one of our clients. A combination of rhythmic choreography, integrated with motion graphics, wearable LED technology and a powerful musical score!

Fonterra’s International Management Forum brings the cooperatives most senior leaders together for a four-day conference. Uno Loco worked in partnership with Fonterra’s internal event team to develop a world-class experience centred on the theme of CHANGE.

We worked closely with the exec and senior leaders on all aspects of IMF, including conceptual development of key themes and events, design of the visual identity and presentation templates, writing and producing hero video content, designing and producing all AV and technical requirements. 

Our delivery of the gala dinner best demonstrates the strategic value we deliver beyond event and media production. Uno Loco conceived the idea of producing recipes created by artificial intelligence using Fonterra ingredients. Through our relationship with IBM we were able to deliver the globally renowned Chef Watson as our AI partner. The resulting menu was a sensory delight while also delivering a sensational experience of future food trends, technology and innovation.