Allegion
Linking security and innovation.
ISC West is the largest security trade event in North America and gives businesses, like Allegion, a place to present innovative technologies and their latest developments.
For the latest event, based in Las Vegas, Allegion wanted to focus on interoperability between software and hardware.
Interoperability is a complex topic within the security space and we worked with Allegion to simplify and clarify a theme for this signature event.
Based around the idea of 'Security that's linked together', we created an event identity that uses the metaphor of a Rubik's cube to express interoperability.
A dynamic system of geometric shapes, language, imagery and colour, work effectively in both static and moving formats.
Hula also collaborated with Allegion's US based partners to design the trade stand, event communications and social content.
The Result? Allegion’s agile and innovative solutions were presented and amplified for partners and customers to experience and discuss.